A Hipster’s Hideaway: Brown TLV Urban Hotel, Israel

After a long flight from Los Angeles to Tel Aviv, my friend and I arrived at midnight and went straight to The Brown TLV Urban Hotel. As we entered the former bank-turn-boutique-hotel, we looked at each other and said, “Did we fly to Israel or New York City?” From the uber-hipster décor to the trendy neighborhood, it was like we were in SoHo.

Brown Urban Hotel Tel Aviv (3) Brown Urban Hotel Tel Aviv (12)


The eclectic lobby is filled with mid-century inspired furniture and a library of books. The walls were well-appointed with edgy art and photography, like the 1970’s floor-to-ceiling sized Playboy magazine covers.

After a good night’s sleep, we got up the next morning and headed out to take advantage of the hotel’s complimentary breakfast. Here’s the kicker: you get eat breakfast at one of five nearby cafes. With the list of the restaurants and map in hand, we chose Lulu Kitchen & Bar. Lulu was a charming little restaurant in the heart of the hip Neve Tzedek neighborhood. We sat inside the café and watched the young families and hipsters wander up and down the street as we enjoyed our Sunday brunch.

To read the complete story and see the hotel review, visit Voyage Vixens.