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Every March, I head up to the coast to Santa Barbara for World of Pinot Noir. For anyone who loves Pinot Noir, this is THE event. There are Pinot Noirs from around the world, each expressing the place where they are from. And, a seminar led by Elaine Brown focused on discovering some of these places which I wrote about in California Winery Advisor and am sharing here. Pinot Noir is a wine that inspires many wine lovers. It is a grape that has cultivated a massive following. It is a wine that is pale in color with aromas of cherry, cranberry, raspberry, mushroom, tobacco, cola, licorice, clove and vanilla. It garners praise from around the world and some of the most highly prized wines in the world are Pinot Noirs.

When talking to most winemakers, they tell me that one of their goals is to make wines that represent the place they are from. But first, the winemaker must find his...

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