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Daily, our email inboxes are flooded with offers from wineries. Discounts, free shipping, virtual tastings, there are so many options being offered by wineries who are looking for new ways to reach consumers and sell wine while their tasting rooms are closed. It can be difficult to keep track of who is offering what but luckily, the associations for many wine regions have compiled comprehensives lists of what their member wineries are offering which I wrote about in the Napa Valley Register and am sharing here. In what seems like the blink of an eye, our lives have changed. As the coronavirus pandemic spreads across the United States, and the world, everything we are accustomed to has changed. The list of what we cannot do is too long to write, but one thing we cannot do is go wine tasting or attend wine events.
Who hasn't thought, for even a brief moment, about owning a winery?  And, why not in Napa Valley where there is a 150 year old history of grape growing? At a recent media seminar/lunch in Los Angeles moderated by Patrick Comiskey, four producers who come from different backgrounds discussed what brought them to Napa. These producers are the “new guard” in Napa. From the original founders to their inheritors to the 3rd generation and then the vintners and growers, many generations have made their mark on Napa. And now this “new guard” made up of entrepreneurs and innovators are redefining Napa yet again.