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When I first entered the wine industry in 2001, ZAP (Zinfandel Advocates and Producers) was one of the first big annual wine events I attended. I went a few times but for more than a decade, Zinfandel has not been a grape on my radar. I drink so many wines from around the world and Zinfandel, the native grape to California, had been intentionally forgotten. I had made the assumption that they were all big, jammy, over-spiced, high-alcohol wines. Now, 15 years later, I went back this week to ZinEX and spent four days drinking Zinfandel. And I will say that it is time to rethink Zinfandel! Therefore, Zinfandel is the Please The Palate pick of the week! ZinEX is a three-day wine and culinary extravaganza attracting wine lovers from around the world. It is organized by Zinfandel Advocates & Producers (ZAP), a membership based organization that advances knowledge and appreciation for American Zinfandel and its unique place in our culture and history. I spent four days exploring the diversity of Zinfandel styles while tasting with many of the legends and many of the young wine stars of Zinfandel.

Chambers and Chambers Wine Merchants, representing family-owned and operated wineries, is celebrating 40 years this year. Began in 1973, their portfolio includes wines from California, Washington, Oregon, Argentina, France and...