About Us

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Please The Palate is a boutique firm specializing in marketing and event planning for the wine and spirits industry.  From new product launches to regional promotions, Please the Palate creates and tailors packages to meet each client’s needs from the big picture to the organizational details. Owner Allison Levine has designed and produced trade tastings in all major markets around the United States for wineries, wine associations and spirits companies, both domestic and international. Please the Palate is dedicated to providing seamless customer service. In addition, Allison Levine is a freelance writer covering wine, spirits, food, travel and lifestyle, as well as a podcast host interviewing winemakers and winery owners.

Ready to Learn More?

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Please The Palate is your source for marketing, branding, events, writing and education in the wine and spirits industry. Owner Allison Levine blends her knowledge of both the consumer and business sides of the industry for a unique perspective to fit your needs. Sign up to receive insights in your inbox.

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WINE
WINE
COCKTAILS
COCKTAILS
FOOD
FOOD
LIFESTYLE
LIFESTYLE
TRAVEL
TRAVEL
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May 2025

Forgotten Grapes May Wine Bundle and Virtual Tasting with Outward Wines
05/22/2025

Jun 2025

Forgotten Grapes June Wine Bundle and Virtual Tasting with Diniz Cellars
06/19/2025

About Us

half circle divider

Please The Palate is a boutique firm specializing in marketing and event planning for the wine and spirits industry.  From new product launches to regional promotions, Please the Palate creates and tailors packages to meet each client’s needs from the big picture to the organizational details. Owner Allison Levine has designed and produced trade tastings in all major markets around the United States for wineries, wine associations and spirits companies, both domestic and international. Please the Palate is dedicated to providing seamless customer service. In addition, Allison Levine is a freelance writer covering wine, spirits, food, travel and lifestyle, as well as a podcast host interviewing winemakers and winery owners.

Ready to Learn More?

 

half circle divider

Please The Palate is your source for marketing, branding, events, writing and education in the wine and spirits industry. Owner Allison Levine blends her knowledge of both the consumer and business sides of the industry for a unique perspective to fit your needs. Sign up to receive insights in your inbox.

Subscribe to Blog via Email

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Read More

WINE
WINE
COCKTAILS
COCKTAILS
FOOD
FOOD
LIFESTYLE
LIFESTYLE
TRAVEL
TRAVEL

Read the Latest News

Wine and food on their own are delightful, but when paired together, they can elevate each other in unexpected ways. A sip of wine can brighten the flavors of a dish, while a perfectly matched bite can reveal hidden nuances in the glass. It’s a sensory experience that transforms an ordinary meal into something memorable. While tasting wines on their own is a common experience, some wineries, like Margerum Wine Company and Lieu Dit, take it a step further by offering curated food pairings, thoughtfully designed to complement and elevate their wines....

27 March, 2025 /

Studies suggest that 60-70% of consumers make their wine purchasing decisions based on the label. This means that the label's design, color, font, imagery, and overall aesthetic significantly influence impulse and first-time purchases. As I looked at the bottles I had in front of me, I understood the allure of a wine label. I was captivated by the colorful images of the wines by Roark Wine Company, almost forgetting about the wine inside. But then I looked at the back label of Pocket Full of Stones and was all the more intrigued by what was inside. It was a blend combining too well-known varieties that usually stand on their own. So, from the label to the blend to the first sip, I knew the Roark Wine Company 2022 Pocket Full of Stones, Santa Barbara County would be the Please The Palate wine of the week....

26 March, 2025 /

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